My Cold Leads
My Cold Leads
For real estate agencies

Looking for homeowners ready to sell?

We manage your digital advertising with AI. You receive interested homeowners with complete data - ready for the first call.

AI optimisation No lock-in Management from £500/month

Real results from our clients

£15-25

all-in cost per lead

48h

branded tool ready

24/7

AI optimising your campaigns

3

channels working for you

Ana Carrasco Alberto Jimenez

Industry professionals already trust us

Traditional lead generation no longer works

Old methods have a ceiling. AI-powered digital advertising breaks through it.

Property portals are saturated: every agency competing for the same homeowners

Portals are expensive and generic

You pay for visibility but compete with every agency in your area for the same homeowners.

Cold calling: hours invested, results that don't scale

Cold calling doesn't scale

Spending hours looking for "For Sale" signs or knocking on doors has a very low ceiling.

Cold lead vs qualified lead: the difference between a name and a homeowner with full context

Leads arrive with no context

A name and phone number isn't enough. You need to know what property they have, their situation, and their urgency.

AI-powered advertising management

We don't just launch campaigns. Our AI systems monitor, analyse, and optimise them every single day. You focus on selling properties.

Daily AI optimisation

Our proprietary systems analyse your campaigns every day. They adjust bids, pause underperforming ads, and scale winners - without waiting for the weekly review.

Constant A/B testing

Every ad, headline, and segment is tested against alternatives. Winners scale, losers get replaced. Your budget always works at peak performance.

Clear weekly reports

Every week you receive a summary: how many leads, at what cost, which campaigns perform best, and what changes we've made. No jargon.

Three channels we manage for you

Google Ads for real estate agencies

Google Ads

When someone searches "sell my house in [your area]", your ad appears first.

Meta Ads targeted for homeowner lead generation

Meta Ads

Facebook and Instagram campaigns segmented by area and homeowner profile.

Google Business Profile for real estate agencies

Google Maps

Your optimised listing that positions you as the local expert in your area.

How it works

No endless meetings, no learning new tools. We handle all the technical work.

Step 1

We analyse your area

We study the competition, demand, and homeowner profile in your area to design the strategy.

Step 2

We set everything up

Branded tool, campaigns across 3 channels, tracking and reporting. You don't touch a thing.

Step 3

AI optimises daily

Our proprietary systems analyse results every day and adjust bids, ads and segments automatically.

Step 4

You receive homeowners

Qualified leads arrive with full details. You just need to pick up the phone.

Interactive tools that multiply conversions

Beyond advertising, we deploy branded tools that offer something useful to homeowners in exchange for their details. They work as lead magnets.

We set one up free so you can see how it works before committing.

Property Valuation

Property Valuation

The homeowner enters their property details and gets an instant price estimate. You receive all the information.

"Ready to Sell?" Test

"Ready to Sell?" Test

8 quick questions that assess whether their home is market-ready. The homeowner gets an action plan.

Tax Calculator

Tax Calculator

Calculates capital gains, stamp duty, and other sale costs. A real concern every homeowner has before deciding to sell.

Price Audit

Price Audit

Identifies which factors reduce the property value and how much the homeowner could gain by fixing them.

AI Home Staging

AI Home Staging

The homeowner uploads a photo and AI shows how it would look with professional staging. Instant visual impact.

Want us to set one up for free?

We choose the tool that best fits your area, brand it for you, and deliver it within 48 hours. No commitment.

Request free tool

Every lead arrives ready to call

It's not just a name and phone number. It's a homeowner who just interacted with your tool. Here's what you get:

New qualified lead

3 minutes ago - Property Valuation

NameSarah Johnson
Phone07912 345 678
Property3-bed flat - Clapham, London
ValuationEstimated at 450,000
UrgencyWants to sell within 3 months

This homeowner spent 4 minutes completing the tool. They're ready for your call.

What industry professionals say

"What surprised me most was the constant optimisation. This isn't an agency that launches campaigns and forgets about them - they review the data every day and adjust in real time. You notice it in the cost per lead."

Ana Carrasco

Ana Carrasco

Sales advisor - pisos.com

"The valuation tools are a magnet for homeowners. Leads arrive with real data and context - the first call is completely different to when you're working with just a name and phone number."

Alberto Jimenez

Alberto Jimenez

Sales advisor - fotocasa

A complete service from £500/month

Full management of your lead generation campaigns: Google, Meta, and Google Maps advertising, branded interactive tools, daily AI optimisation, and weekly reporting. No lock-in.

£500-1,000

monthly management

£1,000

recommended minimum ad spend

£0

setup cost

£15-25

all-in cost per lead (incl. £600 avg management)

0

months lock-in

Limited window of opportunity. AI-powered interactive tools are about to flood the market in the coming months. Agencies that adopt them now will have a competitive edge. Get in touch today and we'll tell you if they could make a difference for your business.

Start receiving interested homeowners

Tell us about your agency and your area. We'll propose a digital lead generation strategy and set up a free branded interactive tool so you can see how it works.

  • Full management of Google Ads, Meta Ads and Google Maps
  • Daily optimisation with artificial intelligence
  • Branded interactive tool personalised to your agency
  • Leads with complete data - ready to call
  • Management from £500/month + ad spend
  • No lock-in, no commitment

Prefer to talk first?

Book a free consultation

Request free consultation

We'll get back to you within 24 hours.

No commitment. We'll explain everything in a 15-minute call.

Frequently asked questions

How can I get more homeowners to list with me?

The key is offering them something valuable before asking for anything. Tools like a free valuation or tax calculator attract homeowners who are considering selling. When they complete the tool, you receive their details with full context to make the first call with real information.

Does Google Ads work for generating homeowner leads?

Yes. When a homeowner searches "sell my house in [your area]" or "how much is my home worth", they have real intent to sell. Google Ads lets you appear at that exact moment with an ad that leads to your lead capture tool. It's the channel with the highest purchase intent.

How much does the service cost?

Monthly management averages £600 (range £500-1,000 depending on your needs). Separately, ad spend (Google/Meta) is paid directly to the platforms - we recommend starting with around £1,000/month. The all-in cost per lead, including our management fee, typically falls between £15-25. No setup cost, no lock-in.

Do I need my own website?

No. The tool is hosted on a custom subdomain (e.g. tools.youragency.com) or a URL we provide. If you already have a website, we integrate it directly.

How long until everything is up and running?

The branded tool is ready within 48 hours. Ad campaigns go live in the first week, and the first leads start arriving between the second and third week, depending on your area and ad budget.

What kind of leads will I receive?

Homeowners who are considering selling. Each lead includes name, phone, email, property details, and the result of the tool they used. These aren't cold leads - they've spent time interacting with the tool, which demonstrates real interest.

What makes AI optimisation different?

Most agencies review campaigns once a week or month. Our proprietary AI systems analyse your campaigns daily: adjusting bids, detecting underperforming ads, testing copy variations, and reallocating budget towards what converts best. The result is a lower cost per lead and performance that improves week over week.

What areas do you cover?

We work with real estate agencies across the UK, Spain, and internationally. Campaigns are geographically segmented to your operating area - postcode, city, or region.