Tailored Outbound Sales Strategies & Tech to Automate Your Lead Generation⚡️

We charge a monthly retainer. We don’t have a long-term commitment to the service, as you should see the benefits month after month. 

We ask that you work with us for three months at the beginning. Although we normally see results from the first month, finding the perfect match of ICP and sales triggers can take a few tries.

As mentioned, we expect to see leads from the first campaign. As we extend the relationship, we should find more of what works to dial up those leads.

We take extensive measures to avoid spam. Here’s how:

1. Domain Usage: We never send emails from your primary domain. Instead, we purchase secondary domains (e.g., .co, .io, .org) for outbound campaigns.

2. Inbox and Provider Management:

   • We recommend using Google Workspace or Office 365 accounts for reliability.
   • Each inbox sends no more than 35-50 emails daily, with a maximum of two inboxes per domain. This keeps email volume under 1,200-1,500 emails per domain monthly.
   • For larger campaigns, we distribute inboxes across providers (Google, Office 365, SMTP) to balance load, mitigate risks, and enhance deliverability.

3. Reputation Protection:

   • Every domain is configured with MX, SPF, DKIM, and DMARC records to maintain domain reputation.
   • We even consider small details, such as adding profile photos to sender accounts, to establish trust with recipients.

4. Content Variation: To avoid spam traps, we implement liquid spintax, creating variations in email content. For example:

   Hi {{first_name}},
   {I hope this email finds you well|Just wanted to reach out quickly|Thought I’d connect with you today}.

5. Tracking Adjustments: Depending on the campaign, we may switch off open and click tracking. While these metrics help at the beginning, spam filters often flag them as indicators of potential spam.

Don’t worry if some of this sounds complex—we’ve got it covered to ensure your campaigns run smoothly and stay within best practices.

Yes, absolutely! These are your campaigns, and you’ll have access to our sending tool to track metrics like recipients and positive responses.

On a basic level, we personalise emails at scale using advanced tools and techniques:

1. Dynamic Placeholders: Custom fields like {{first_name}}, {{company_name}}, or {{job_title}} ensure every email is uniquely tailored.

2. Data Enrichment: We enhance recipient profiles with additional information such as company size, location, industry, or recent activities. This enriched data allows for deeper personalization and relevance in emails.

3. Liquid Spintax: We craft multiple variations of phrases or sentences to add variety. Example:
   Hi {{first_name}},
   {I hope this email finds you well|Wanted to quickly connect|Thought I’d reach out today}.

4. Profile Customization: Each sender account is customized with details like profile photos to foster trust and credibility.

5. Segmentation: Recipients are grouped based on enriched data, enabling hyper-targeted messaging that addresses their specific needs or pain points.

By combining these strategies, we achieve scalable, highly personalized, and effective email outreach.

Not at all! My Cold Leads completely manages the initial outreach and follow-ups on your behalf. We handle every interaction until we receive a positive reply, at which point we provide the prospect with a calendar link for you or your SDR. Where possible, we’ll structure the workflow to book meetings directly into your calendar, ensuring that interested prospects are sent straight to you.

This approach balances efficiency with personalization, allowing you to focus on closing deals while we streamline the outreach process. Additionally, you’ll have full access to the inbox and can take control of any conversation you choose. We understand that some sales discussions can reach a point where your expertise and in-depth solution knowledge are essential for addressing more nuanced replies effectively. If we felt your input necessary, we would let you know.

No, you don’t need to bring your own email list. Building targeted, high-quality lists is a core part of our service. We work closely with you to define your Ideal Customer Profile (ICP), identifying the right audience for your business. From there, we generate powerful, data-enriched lead lists tailored to your needs.

If you already have a list, we can incorporate it into your campaign and enhance it with enriched data to improve accuracy and performance. Ultimately, our goal is to ensure you’re reaching the right people with the right message, maximizing your outreach success.